CONTENT

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“My crown is called content,
a crown that seldom kings enjoy”

William Shakespare

- Copy and Text Elements

- Illustration and Graphic Elements

- Color vs. Black and White

- Layout of the Final Ad

- Size and Shape

- Paper and Ink

- Placement of the Advertising

CREATIVITY

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"Creativity is piercing the mundane to find the marvelous"

Bill Moyers

Creativity is the act of turning new and imaginative ideas into reality. Creativity is characterised by the ability to perceive the world in new ways, to find hidden patterns, to make connections between seemingly unrelated phenomena, and to generate solutions. Creativity involves two processes: thinking, then producing. This is what drives Proprintech & Trading to serve for better Experiences.